Alphabet, Google parent, said Thursday that it has stopped all online advertising in Russia. Search, YouTube, Display and search were temporarily suspended.
The company stated in a statement to “In light of the extraordinary circumstances, we’re pausing Google ads in Russia. The situation is evolving quickly, and we will continue to share updates when appropriate.”
Google stated that this update is for Russian state-funded publishers sites, apps, YouTube channels, and advertisers. Google has previously added a Sensitive Event upgrade that blocks ads related the conflict. “take advantage”The situation.
Public anger is growing and more countries are imposing sanctions on Russia following the unprovoked invasion of Ukraine. More companies are now suspending business and partnerships from Russian companies and individuals. Twitter and Snap have also paused their ad sales in Russia and neighboring markets following Russia’s invasion into Ukraine. Snap had stopped selling to earlier this week. “Russian and Belarusian entities” and said the move will not impact Snap’s business as it continues to operate the app in those countries.
Google had previously prohibited Russian state-funded media buyers and sellers from selling ads. Its search and maps are also available on YouTube Services are availableIt is available in the country. This week, the tech giant also blocked YouTube channels that connected to RT across Europe.
“This builds on our indefinite pause of monetization of Russian state-funded media across our platforms, meaning media outlets such as RT are not allowed to monetize their content or advertise on our platforms,”Kent Walker, Google’s president of global affairs, In a blog.
According to The Wall Street Journal: A Russian communication regulator ordered Google to stop showing ads containing false information about Ukraine.