Made In Chelsea Stars Raking in Millions
MADE In Chelsea has millions of pounds in wealth among its cast members – but most of it is inherited. Two stars from the E4 show, however, are set to earn an impressive £1.2million this year from their own personal business venture.
The Rise of Prime Time Lager
Rather than borrow cash from the bank of mum and dad, Harvey Armstrong and Sam Holmes are sitting on their own fortune thanks to a lucrative side hustle. The pair have been busy growing their own craft lager company Prime Time larger – and they have now been name-checked by Forbes.
Forbes Recognition
The lads have made it into the 30 Under 30 – Europe – Art & Culture 2024 list, with the financial publication stating: “The London-based pair, who have appeared on reality TV show Made In Chelsea say they expect to see $1.6 million in revenue in 2024.” And best mates Sam and Harvey are thrilled.
Sam’s Reflection on Success
Speaking exclusively to Central Recorder, Sam said: “I am truly honoured to join the Forbes 30 under 30 class of 2024.” “Back in 2021, Harvey and I embarked on a journey to revolutionize the way that people consume beer.
Reality TV and Prime Time Lager
Sam and Harvey both joined the cast of MIC when the gang jetted out to Buenos Aires to film in 2019. Harvey has since admitted they were using the show to “promote” Prime Time larger. Their lager is gluten-free, low-sugar and has just 95 calories per can. The pair have also launched a caffeine-infused version, too.
Perceptions of Wealth
Harvey has also opened up to Central Recorder about his newfound wealth and insisted it is all generated by himself and Sam. “I haven’t had a penny from my parents since I moved out when I was 18,” Harvey previously said. “People probably think I’m wealthy, that I don’t need to work and I’ve been handed loads of money to get this business off the ground, but it’s not the case.”