“Change is inevitable. Change is constant.”
This quote by Sir Benjamin Disraeli, the Former Prime Minister of the United Kingdom, tells us how nobody can stop the change; it will always happen. But he forgot to add that the change is for the better good. It results in something new and fresh.
After a certain point, we all crave for change to break the monotony of our lives. We might end up changing the decor of our rooms, traveling to a new place, or doing anything that pleases us.
The world of restaurants is an industry where people majorly pay for two services – exquisite delicacies and over-the-top ambiance. Like our lives, after a certain point, a restaurant might also get stale and see a dip in business, and there might be various reasons behind it. It can get a little difficult to figure out the exact reason for this dip. If you are serving amazing food to your customers and still are not able to earn good profits in your business, then you can consider the possibility of a change in your restaurant. You can try renovating your restaurant to get more attraction and people.
However, a renovation can be a big step and would make a huge hole in your pocket. It can be a time taking process to revamp your space. There are many points to take into consideration before investing in the renovation of your restaurant. Here are some points and tips you should keep in your mind to go easy with the process.
1. Get feedback from customers
Feedback can prove to be very beneficial in every environment, be it a personal or professional space. It can help you grow and nurture. Similarly, constructive criticism can help you get an idea of what your customers expect from you. It can be done by putting suggestion boxes, taking written feedback during the checkout, posting on social media platforms, etc. Make sure to implement the changes that are feasible and practical suggested by your clients. The trick to good business is to always listen to your clients.
2. Consider hiring an interior designer
It can get very difficult to renovate a place without professional help. Hiring an interior designer will help you understand the flaws of the place that can be easily rectified. A professional can give you a full-proof plan of renovation while being within the budget. A full-proof plan will help you complete the task within the desired time frame and start the business back soon.
3. Decide the right timing
Every place has a “season” of guests coming in and out. Try to avoid that particular period, as it can hit the profits even more. If your restaurant is situated at a place that does not have that particular time, then you can start the renovation in different phases during the wee hours, when there are no clients.
4. Avoid making huge changes
Try to avoid any kind of deconstruction if possible, as it can be time-consuming and exhausting. You can simply go for new paint, new restaurant chairs, add some decor pieces, change the lighting, invest in some classy wallpapers or tiles, add some beautiful planters, or anything that will amp up the space. Little changes can make a big change to the entire look of the place. Huge changes may displease your regular customer who comes to the place for peace and comfort. Make sure these changes do not affect your brand and values.
5. Change the layout
It is similar to how we change the direction of the bed and furniture in our home and feel an instant newness. Simply changing the layout of different elements in your restaurant can do wonders. The place should feel spacious and ventilated enough to make everyone feel pleasant inside. The aisle to entry and exit should be spacious enough for clientele to maneuver around easily.
Conclusion
Renovation seems to be an easy process, but it can stretch for a long time if it is not handled properly. It can prove to be a total game-changer for your restaurant business and help in increasing sales by a significant percentage. By renovating the place, you convey a message to your customers that you hear them. It is a certain way of communicating with clients and resolving their pleas, if any.
The only thing that should be kept in mind is that it should not hamper the image of your restaurant and the brand it has created over the years. The above-mentioned suggestions can help you reach a proper decision and act on it to renovate the place for the better. A new place signifies new beginnings; it will prove to be a new chapter in your book of restaurant-ship. Lip-smacking dishes and a beautiful ambiance will make the place remembered for life.